Dog (RSPCA)

Dog or How Much is That Doggy in the Window is a 30-second cinema public information film produced by Saatchi & Saatchi Compton London with Perkins & Partners for the British organization RSPCA.

Synopsis
An lovely puppy sits in this brief movie while the instrumental of the song "How Much Is That Doggy in the Window?" plays in the background. We then see a human hand holding a revolver come from off-screen and point the gun at the dog. "Please give us a pound, or we'll have to pull the trigger," a narrator adds.

An alternative version only shows the dog with a narration toward donation.

Awards

 * British Arrows Awards (British Television Advertising Awards)

Credits

 * Agency: Saatchi & Saatchi Compton London
 * Director: Bill Long
 * Produced by: Perkins & Partners, Barcelona
 * Art Director: Fergus Fleming
 * Copywriter: Simon Dicketts
 * Account Director: Trevor Kirkpatrick
 * Agency TV Producer: Martha Greene
 * Client Supervisor: Mike Smithson
 * Cameraman and Lighting: Peter Jeffries

Note

 * In the version of the magazine platform Lürzer's Archive, the client seems to be RSPCA, Hong Kong.